Campaigns Set For TV Finale - With 600 New Spots, Parties Will Top 2004 Race for Ad Spending
From The Washington Post:
The Republican and Democratic parties dumped tens of millions of dollars this week on dozens of congressional races, locking up broadcast time yesterday for a blizzard of new advertising that will saturate the airwaves over the final weekend of the midterm campaign season.
Candidates rushed out more than 600 new television ads ahead of network deadlines for the weekend, with many Republicans trying to shift attention from Iraq and President Bush to local issues such as the environment, taxes and immigration. This final thrust will boost spending on political and issue advertising past $2 billion in this campaign, or $400 million more than in the 2004 presidential campaign . . .
The Republican and Democratic parties dumped tens of millions of dollars this week on dozens of congressional races, locking up broadcast time yesterday for a blizzard of new advertising that will saturate the airwaves over the final weekend of the midterm campaign season.
Candidates rushed out more than 600 new television ads ahead of network deadlines for the weekend, with many Republicans trying to shift attention from Iraq and President Bush to local issues such as the environment, taxes and immigration. This final thrust will boost spending on political and issue advertising past $2 billion in this campaign, or $400 million more than in the 2004 presidential campaign . . .
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